David joined EMI in 1972 and held progressively more senior marketing roles, including Senior Creative Director. In 1987, David joined PolyGram and was promoted to the position of Senior Vice President – Pop Marketing at PolyGram International.
At PolyGram, David worked with artists such as U2, the Bee Gees, Andrew Lloyd Webber and Van Morrison. In 2001, David joined EMI as its Worldwide Vice-Chairman and left in 2007 to consult for leading media and entertainment companies.
David has also managed Bon Jovi and is chairman of the Music Industry Trust and the Charity Nordoff Robbins. He was recently awarded an OBE for his services to charity and the music industry.